About Alycia
Alycia de Mesa’s Mission is to Train and Advise the People, Organizations & Companies

who do good in the world for impact and purpose.

Her 25-year professional focus has been to help companies, organizations and individual people succeed with brand development, marketing, communications and storytelling for engaging and positive outcomes. As a national and international brand and marketing advisor, she has worked with all sizes of business from Fortune 100 to start-ups as well as nonprofits and social ventures.

As Founder and Chief Advisor of de Mesa Training & Advisory, Alycia and her team educates, engages and advises clients on the above within the framework of sustainability and social impact.

Alycia is a published writer and the author of business books Before the Brand and Brand Avatar published through McGraw-Hill (New York) and Palgrave Macmillan (London). Her new book Leading with Story is pre-selling and will release in January 2020.

Alycia is currently professor of Communications and Storytelling for the ASU School of Sustainability graduate programs in Sustainability Leadership and teaches sustainability storytelling for business executives as a Professional Certificate in Sustainability Strategy from ASU’s School of Sustainability and W. P. Carey School of Business. In addition, she is an adjunct professor of Marketing and Entrepreneurship for undergraduates at Benedictine University in Mesa. She is currently pursuing her Human and Social Dimensions of Science and Technology (PHD) doctoral degree from ASU School for the Future of Innovation in Society.

As an artist, Alycia is a classically-trained harpist who performs improvisational music. She advocates for the arts at the local and national levels and believes in the power of education, arts experiences, inclusivity, and purpose-driven innovation as socio-economic game changers.

Alycia serves as Vice Chair for the Museum and Cultural Advisory Board for the City of Mesa and is a former board member of Mindfulness First, a non-profit organization focused on secular mindfulness programs and training for social-emotional-mental wellbeing for students and teachers. She collaborates with social venture training non-profit, SEEDSPOT to help lead and accelerate more inclusive, early-stage ventures focused on social problems solutions.